ABOUT THE SERIES
Unifying the food and textile industries to accelerate regenerative agriculture practices through partnership and harmonisation
The Regenerative Agriculture Series brings together over 1000 key players across the food and textile value chain from grower, through to brand, and retailer to explore the challenges and opportunities in the transition to regenerative practices.
Across three global Summits, attendees take part in interactive workshops, curated panel discussions, intimate roundtable discussions, Innovation Showcase start-up pitches, regenerative farm tours, and scheduled 1-2-1 meetings to build new partnerships and collaborations between leaders from across the supply chain.
The European industry will reconvene in 2025 on the 8-10 September in Amsterdam to continue accelerating the transition to regenerative agriculture to build a more abundant and resilient agriculture system for generations to come.
WHY WE EXIST?
Our purpose is to bring together all stakeholders and be a neutral platform that enables open, constructive, and educational discussions to further progress toward the transition to regenerative practices. We believe everyone deserves a seat at the table and that the best way to effectively bring about change is through peer-to-peer sharing, partnership, and collaboration.
WHAT TO EXPECT?
Knowledge Sharing
Gain valuable insights into various approaches to transition strategies from fellow participants, enhancing your understanding of effective methodologies.
Partnerships
Forge partnerships with industry peers to share financial responsibilities, broaden skillsets, and collectively achieve scalability in regenerative agriculture initiatives.
Commercialisation
Explore avenues for commercialising regenerative agriculture within the industry, unlocking its economic potential and driving widespread adoption.
Real-World Examples
Hear from companies that have made significant progress in transitioning to regenerative practices, understanding the challenges they faced and the strategies they employed to overcome them.
Farmer-Centric Approach
Embrace a farmer-centric perspective, prioritizing their needs and concerns, and strategize on offering beneficial incentives to secure their buy-in, essential for achieving the necessary scale for impactful change.
WHO ATTENDS?
WHY ATTEND?
Farmers/ Academics
Tell your Story: Share your challenges, experiences, and have your voice heard by CPGs and other vital stakeholders in the room.
Case Studies: Gain insights into real-world challenges faced by farmers and other key supply chain leaders when transitioning.
Networking Opportunities: Facilitate collaborative partnerships by sharing experiences and challenges as you exchange ideas with peers.
Consultants/ Investors
Position Yourself as a Market Leader: Position yourself at the forefront of the regenerative agriculture movement by showcasing your expertise and securing new clients and partners.
Thought Leadership: Participate in critical discussions that define the trajectory of the transition to regenerative agriculture and establish your company as a thought leader in the industry.
Regulatory Landscape: Successfully navigate regulatory challenges and opportunities by staying up to date with regulatory changes and understanding the evolving landscape of sustainable and regenerative practices.
Service Providers
Market Expansion Opportunities: Identify new business opportunities and expand your client base by offering tailored solutions to help them accelerate the transition to regenerative agriculture.
Showcase Innovative Solutions: Position yourself as a trusted partner by demonstrating your solutions to potential clients and showcasing how your innovation contributes to environmental stewardship.
Network and Collaborate: Enhance your credibility and establish your presence in the industry by participating in discussions and connecting face-to-face with 550+ key agri-food players.
NGOs/Co-operatives
Advocacy for Policy Change: Engage with industry leaders to promote policies that incentivise and support the transition to regenerative agriculture. Amplify the impact of your initiatives by forming partnerships with peers with aligned goals.
Showcase Successful Case Studies: Provide tangible examples of how regenerative agriculture has positively impacted communities, ecosystems, and agricultural productivity.
Collaboration and Partnership Building: Amplify the impact of your initiatives by forming alliances with other farmers, NGOs, and businesses.
MNCs/F&B Brands
- Industry Leadership: Foster partnerships for a collective impact by engaging with decision-makers from across the value chain.
Thought Leadership: Provide real-world case studies of how your regenerative agriculture projects have positively impacted your business and establish your company as a thought leader in the industry.
Networking: Connect with and learn from 550+ industry leaders from across the supply chain who share your commitment to transforming agriculture for a better future.
Retailers
Partnerships: Scale your projects by identifying strategic opportunities and foster partnerships for a collective impact.
Networking: Build connections with 550+ industry leaders from across the supply chain who share your commitment to transforming agriculture for a better future.
SERIES ADVISORY BOARD
Our Advisory Board helps steer the direction of the Series and its content to ensure we stay close to our mission throughout.
Our members bring an objective and collaborative approach to their roles and aid in the creation of a platform that is industry-driven and provides an opportunity for all stakeholders to share, network, and leave committed, and ready to make real progress.
Lesley Mitchell
Øistein Thorsen
Jess Newman
Jess Newman is the Senior Director of Agriculture & Sustainability at McCain Foods, the world’s largest manufacturer of frozen potato products and appetizers. Her team of agronomists and field representatives are responsible for all the vegetable crops purchased directly from farmers. They also implement McCain’s 2025 sustainability goals related to agriculture: 100% of farmers implementing regenerative practices, 25% reduction in farming CO2 emissions intensity, 15% improvement in irrigation water use efficiency in water-stressed regions, and the launch of three Farms of the Future.
Jess works remotely from her home state of Michigan and travels frequently to support her team (when covid allows).
Jess is passionate about sustainability in agricultural supply chains. Her philosophy is to meet farmers where they are and help them move along the sustainability spectrum – while creating profitability too! Talking to farmers is what energizes her. Shas worked at the United Nations Food and Agriculture Organization, Ecologic Institute, New York City Mayor’s Office of Sustainability, Booz & Company, Consultative Group on International Agricultural Research (CGIAR), and Anheuser-Busch. She holds a B.A. from Harvard, an MPA from the Harvard Kennedy School of Government, and an MBA from the MIT Sloan School of Management (with Sustainability Certificate). She loves baking bread, sci-fi/fantasy, and cats.
Pascal Chapot
Megan Rock
Megan Rock is vice president of sustainability and innovation at CHS, the nation’s leading farmer-owned cooperative and an agronomy, global energy, grains and food company.
In 2022, Rock joined CHS as the company’s first VP of sustainability and innovation. Prior to CHS, she served as VP of corporate responsibility and sustainability and global lead of sustainability solutions at Bunge, Inc., and held sustainability and environmental management positions in government and banking.
In her new role, Rock will lead CHS efforts to develop and execute sustainability and innovation strategies across its $48 billion enterprise.
Rock holds a bachelor of science degree in soil, environmental and atmospheric science from the University of Missouri and a graduate certificate in advanced studies in environmental policy and management from the University of Denver.
Rock has served on the board of directors for Field to Market and Ag Future of America. In 2015, she received the Changemaker of Tomorrow award from Keep Akron (Ohio) Beautiful, and she is a member of the St. Louis Business Journal’s 40 under 40 class of 2020. She lives in St. Louis with her three children and two French bulldogs.